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photo by steed media service
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Owner, Moving Screen
Marketing and Media Group
Whoever said “the revolution will
not be televised” forgot to tell Lee Yancy. As far as Yancy
is concerned, the revolution of the advertising and
promotion industry will be televised and mobilized. He has
strategize to energize and monopolize the mobile marketing
genre by magnetizing and mesmerizing audiences in Detroit
and around the country. Yancy, the owner of Moving Screen
Marketing and Media Group, is literally taking advertising
on the road.
“We believe we are true innovators
in the industry, and we set the standards by basically
developing a concept for technology behind mobile video
display,” says Yancy. “We reach distinct niches through
specific markets through our digital, high-quality video,
which we display through 120-inch, flat screen on the side
of what we call large trucks.”
Yancy can literally and
metaphorically drive his fleet of eight video trucks down
any path of his clients’ desires. His team has performed
large accounts: they did the McKenzie River’s Howling Monkey
energy drink campaign in New York and a Macy’s cosmetic
campaign in St. Louis. Yancy also has shown movies in
backyards at family reunions, had children playing video
games at birthdays, and done large signature campaigns. His
gargantuan screens can play CDs, DVDs and videos. Whatever
you can play on a computer, you can do the same on Yancy’s
trucks. In fact, there isn’t much that Yancy can’t do with
them.
“We consider ourselves not just a
billboard company, but a street team marketing company, with
our greatest asset which is the mobile video unit.”
-terry shropshire

For more information, log onto
www.movingscreen.com,
email Yancy at
sales@movingscreen.com,
or call 313-341-1500.
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